Nike’s shoes designed for the metaverse were published as the NFT collection. Nike’s NFT sneakers find buyers for an average of 8 thousand dollars.
The technology of RTFKT, acquired by the sports brand, allows buyers to appear as if they are wearing these items on social media platforms such as Instagram.
Nike did not disclose how much it paid for the one-year London venture, but RTFKT was valued at $33 million in its last funding round in May, and Andreessen Horowitz, a Silicon Valley venture capitalist It raised $8 million from investors, including
Also in February, the company collaborated with FEWOCiOUS to sell 600 pairs of NFTs in just six minutes, earning more than $3.1 million. Some were recovered for around $5,000 a few weeks later.
